Home > internet marketing strategies, Marketing, social networking > Online Music Marketing: 38 Metrics and 7 Tools To Measure ROI according to Dexter Bryant, Jr.

Online Music Marketing: 38 Metrics and 7 Tools To Measure ROI according to Dexter Bryant, Jr.


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“ROI (“return on investment”) is a performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investments. In the case of music marketing online, your time is your main investment. Tracking the results of your music marketing efforts online is crucial to figuring out where your time is being wasted and where it is best spent so that you can amend your actions accordingly.” Read more

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  1. January 18, 2010 at 12:05 pm

    This is a wonderful article! A must-read for any serious artist.

  2. January 18, 2010 at 6:11 pm

    Achieving an ROI from marketing With the much hyped credit crunch looming … Musical

  3. February 13, 2010 at 5:17 pm

    Thank u for reading Cendrine I’m happy you found it useful 🙂

  4. March 21, 2010 at 3:31 am

    Thanks for the share April =D

    • March 22, 2010 at 10:43 pm

      You are welcome. I hope it brought many readers to your way.

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