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Archive for the ‘internet marketing strategies’ Category

10 Steps To Generating Revenue Online For Your Business

March 8, 2010 1 comment

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Source:  SmallBizTrends.com / By Susan L Reid

How’s the first quarter of 2010 — and the rest of the year — looking for you and your business?

Are you primed and ready to make money this year?

Have you put a plan in place to promote your business and maximize your success?

Here are ten quick, easy-to-implement things you can do that will guarantee your online business will be making you money this year:

Write down your personal affirmation for the month and the year.

The goal here is to help you step back from the hustle and bustle and stay focused on what’s important to you.

Get your story, idea, product, or service announcement out into the marketplace seven different ways, all at once.

Choose from these options to make a powerful impact:

  1. Press release
  2. Blog post
  3. Facebook
  4. E-zine blast
  5. Email announcement
  6. Videocast
  7. Downloadable audio snatch
  8. Free e-book
  9. Podcast
  10. Teleseminar

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How To Update Your WordPress.org Blog (How do I upgrade my blog)

March 7, 2010 Leave a comment

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Source:  AmazingVideoTours.com

Unlike most of my other “How To” Videos, this one is not targeted for the beginner.  We’ll categorize this one as Intermediate/Beginner.  If you know what an FTP client is, and if you know how to gain FTP access to the web server that your blog sits on, then you won’t have any problem.

If all this makes you nervous, you might try a WordPress Automatic Upgrade Solution.

If you have a WordPress.com Blog – don’t sweat a thing, upgrades are taken care of for you.

The reality is, many folks have someone else set up and install their WordPress.org Blog.  But what happens when an update is necessary?  Watch this video on How To Update Your WordPress.org Blog.  If you have any questions, let me know and I’ll help you out.

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SEO and Social Media Matter for Press Coverage

March 7, 2010 1 comment

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Source:  WebPronews.com / Chris Crum

Familiar Marketing Tactics can also work for Journalists

When businesses think about search and social media, a great deal of the time, they are thinking about traffic, customer engagement, and brand awareness. While these are all good things to consider, there may be more to that last one that you have spent much time thinking about.

Brand awareness goes beyond just having a random customer find your site in a set of search results or through a link from their Facebook news feed. Have you considered how channels like search and social media are used by media outlets and journalists? The fact of the matter is that journalists and bloggers alike utilize both to a great extent while covering their beats.

Search and social both play significant roles in PR. This is a topic that WebProNews recentlydiscussed with TopRank Online Marketing CEO Lee Odden. Odden calls journalists customers, and in many ways they should be treated as such when it comes to getting your product or site in front of their eyeballs.

Odden says to look at what it is you can do as a marketer to make it easier for the journalist to do their job. Optimize your content for what a journalist is looking for. This is one way you can continue reading

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How Small Business Is Using Social Media

March 4, 2010 Leave a comment

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Source:  Mashable

The University of Maryland’s Smith School of Business looked at the relationship between social media and small businesses and found that the technology adoption rates in the U.S. have doubled in the past year from 12% to 24%.

The data comes straight from the university’s third installment to its Small Business Success Index report and is based on a December 2009 telephone survey of 500 small business owners. Adoption rate calculations are compared against a baseline report conducted in December 2008.

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Wal-Mart makes streaming push with Vudu buy

February 23, 2010 Leave a comment

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Wal-Mart makes streaming push with Vudu buy

Video: Tanz Says Wal-Mart to Be a `Player' in Video Streaming: Video

Wal-Mart has bought digital-streaming service Vudu, which will give Wal-Mart the capability to sell and rent high-definition movies that consumers can receive online. Wal-Mart’s digital-download offerings are currently limited to music, but the Vudu purchase gives it rights to more than 2,000 downloadable high-definition movies.

ClipSyndicate/Bloomberg (2/23) ,The Wall Street Journal (2/23) Bloomberg BusinessWeek (2/22)

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53 Ways to Become a Better Entrepreneur

February 15, 2010 Leave a comment

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Source:  QuickSprout.com

Do you want to become a better entrepreneur? Well who doesn’t, right?

Here are 53 things to keep in mind if you want to be a better entrepreneur:

  1. Don’t let emotions cloud your decisions.
  2. Accept criticism, no matter who gives it to you.
  3. Never stop networking.
  4. Learn from your own mistakes.
  5. Learn from other people’s mistakes.
  6. Around every corner lies an opportunity for you to sell something.
  7. Don’t get too greedy… pigs get fat and hogs get slaughtered.

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Why It’s Important to Be Remarkable in Marketing

February 14, 2010 Leave a comment

Source:  Bryan Eisenberg, ClickZ.com

Remarkableadjective – Worthy of being or likely to be noticed, especially as being uncommon or extraordinary.

“You want great marketing but nobody can be creative enough to compensate for the problem you have. The product you have been offering for the past 10 years just isn’t that remarkable, in fact, very few people truly even care if it exists.” When I told this to the new CEO of a company I advised on a call this past week, I knew he wouldn’t like hearing it. I also knew that he was intellectually honest enough to agree. Would you be?

We were reviewing new marketing collateral his company had just developed. My question: “Who cares?” I wasn’t being callous. I was truly asking how this addressed a deeply felt need of his potential and actual clients. His marketing staff’s copy came off like the teacher in the Charlie Brown cartoons, “Wa wa wa wa wa wa.”

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