Posts Tagged ‘social’

11 Free Tools for Social Media Optimization

March 11, 2010 1 comment



Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. Heck, we’ve been blogging about SMOsince 2006! Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search.

The changing nature of social media marketing and optimization create the need for tools whether for research, marketing and promotion or analytics. Here are 11 social media and SEO tools you might find useful:

Below are continue reading



Google Brings Buzz Social Networking to Gmail, Mobile

February 10, 2010 2 comments



You’ve got to hand it to Google: when they take on a project, they don’t do things by halves. On Tuesday, in an event at the company’s Mountain View campus the company announced Google Buzz, its newest entry into the social-networking arena.

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What Is Twitter and How Does It Work?

February 4, 2010 Leave a comment


According to Wikipedia Twitter is a free social networking and microblogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author’s profile page and delivered to the author’s subscribers who are known as followers. Senders can restrict delivery to those in their circle of friends or, by default, allow open access. Ever since late 2009, users can follow lists of authors instead of following individual authors. All users can send and receive tweets via the Twitter website, Short Message Service (SMS) or external applications. While the service itself costs nothing to use, accessing it through SMS may incur phone service provider fees.

How does twitter working according to HowStuffWorks

Many social networking Web siteshave lots of bells and whistles. Sites like MySpace and Facebook let users build profiles, upload pictures, incorporate multimedia, keep a blogand integrate useful or bizarre programs into homepages. But one Web company with a very simple service is rapidly becoming one of the most talked-about social networking service providers: Twitter.

So what does Twitter do? When you sign up with Twitter, you can use the service to post and receive messages to a network of contacts. Instead of sending a dozen e-mails or text messages, you send one message to your Twitter account, and the service distributes it to all your friends. Members use Twitter to organize impromptu gatherings, carry on a group conversation or just send a quick update to let people know what’s going on.  Continue reading

Below is a YouTube video that explains Twitter is in plain English.

Shared by April Sims


How To Video: How To Create A Fan Page for Your Business

February 3, 2010 2 comments


Many business owners shy away from Facebook, because they believe it is only for children or reconnecting with long lost family members and friends.  Although Facebook is resource when it comes to reconnecting with family members and friends it can also be a powerful marketing tool.

Facebook has over 350 million members that need . . .

  • memories captured by a  professional
  • event(s) catered by a professional
  • taxes prepared by a professional
  • make-up done by a professional
  • real estate sold by a professional
  • and so much more

Below is a great video from AmazingVideos Tours that will take your through setting up your page step-by-step.

Shared by April Sims


Free Live Webinar: MarketingSherpa’s ROAD Map to Social Marketing Maturity

January 22, 2010 Leave a comment


Webinar Details Date: February 4, 2010 Time: 2:00pm EST

Speakers: Sergio Balegno, Senior Analyst, MarketingSherpa and Jeanne Hopkins, Director of Marketing, HubSpot

According to MarketingSherpa’s research from over 2,300 marketers, a rapidly increasing segment of marketers are advancing from novice to competent practitoner in social media marketing. As they mature in stages from trial, to a transistional strategic approach, to social media, they experience dramatic improvements in results and ROI.

Based on MarketingSherpa’s 2010 Social Media Marketing Benchmark Report, discover during this one hour webinar:

  • How each of the three stages to social marketing maturity impacts results
  • Where your social marketing maturity stands in relation to other marketers
  • Insights on how B2B and B2C marketers plan a social media strategy
  • Which practices are routinely performed using a formal practice

Technical Requirements: Internet connection and computer speakers for audio.

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