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How To Update Your WordPress.org Blog (How do I upgrade my blog)

March 7, 2010 Leave a comment

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Source:  AmazingVideoTours.com

Unlike most of my other “How To” Videos, this one is not targeted for the beginner.  We’ll categorize this one as Intermediate/Beginner.  If you know what an FTP client is, and if you know how to gain FTP access to the web server that your blog sits on, then you won’t have any problem.

If all this makes you nervous, you might try a WordPress Automatic Upgrade Solution.

If you have a WordPress.com Blog – don’t sweat a thing, upgrades are taken care of for you.

The reality is, many folks have someone else set up and install their WordPress.org Blog.  But what happens when an update is necessary?  Watch this video on How To Update Your WordPress.org Blog.  If you have any questions, let me know and I’ll help you out.

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SEO and Social Media Matter for Press Coverage

March 7, 2010 1 comment

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Source:  WebPronews.com / Chris Crum

Familiar Marketing Tactics can also work for Journalists

When businesses think about search and social media, a great deal of the time, they are thinking about traffic, customer engagement, and brand awareness. While these are all good things to consider, there may be more to that last one that you have spent much time thinking about.

Brand awareness goes beyond just having a random customer find your site in a set of search results or through a link from their Facebook news feed. Have you considered how channels like search and social media are used by media outlets and journalists? The fact of the matter is that journalists and bloggers alike utilize both to a great extent while covering their beats.

Search and social both play significant roles in PR. This is a topic that WebProNews recentlydiscussed with TopRank Online Marketing CEO Lee Odden. Odden calls journalists customers, and in many ways they should be treated as such when it comes to getting your product or site in front of their eyeballs.

Odden says to look at what it is you can do as a marketer to make it easier for the journalist to do their job. Optimize your content for what a journalist is looking for. This is one way you can continue reading

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7 Habits of Highly Effective Business Bloggers

March 6, 2010 1 comment

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Source:  MarketingProfs Daily Fix / Mario Sundar

Since my last post on corporate blogging here, a lot has changed. I’ve had a chance to practice many of the concepts I preached, as LinkedIn’s corporate blog editor. I’ve also had the acquaintance of other corporate bloggers whom I greatly respect. So, it was a thrill to be able to bring together four of my peers for a dream panel at Blog World Expo, which I moderated. The topic: 7 Habits of Highly Effective Business Bloggers.

The panel included my friends Lionel Menchaca from Dell, Nicki Dugan from Yahoo!, Carolyn Abram from Facebook and Thomas Hoehn from Kodak. We had great participation from our audience but I’d be remiss not to share our learnings and presentation with you.

Given below are the key lessons that we shared with the audience members. continue reading

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How Small Business Is Using Social Media

March 4, 2010 Leave a comment

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Source:  Mashable

The University of Maryland’s Smith School of Business looked at the relationship between social media and small businesses and found that the technology adoption rates in the U.S. have doubled in the past year from 12% to 24%.

The data comes straight from the university’s third installment to its Small Business Success Index report and is based on a December 2009 telephone survey of 500 small business owners. Adoption rate calculations are compared against a baseline report conducted in December 2008.

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53 Ways to Become a Better Entrepreneur

February 15, 2010 Leave a comment

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Source:  QuickSprout.com

Do you want to become a better entrepreneur? Well who doesn’t, right?

Here are 53 things to keep in mind if you want to be a better entrepreneur:

  1. Don’t let emotions cloud your decisions.
  2. Accept criticism, no matter who gives it to you.
  3. Never stop networking.
  4. Learn from your own mistakes.
  5. Learn from other people’s mistakes.
  6. Around every corner lies an opportunity for you to sell something.
  7. Don’t get too greedy… pigs get fat and hogs get slaughtered.

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Concise Answers to Your Top Beginner Blogging Questions

February 13, 2010 1 comment

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Source:  WritetoDone.com / Leo Babauta


Don’t let blogging overwhelm you.

Blogging can be a mighty confusing endeavor for newcomers.

And yet, in my experience, it’s one of the most rewarding, life-changing things you can do, from the comfort of your own home.

If you’re just starting out as a blogger, or contemplating making the leap, don’t let the technical side of blogging, or all the confusing options, hold you back. I remember how overwhelming everything was at the beginning, but several years and 160K readers later, I’ve learned a ton and I’m ridiculously happy I stuck with it.

So take heart, new bloggers … the learning is fun and the experience is delicious. As always, if I can help, I will … and in that spirit, I’m going to give you some brief, concise answers to the most common beginner blogging questions.

1. What’s the best blogging platform?

A: There isn’t one best platform. There are continue reading

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7 Days to Turn Your Blog Into a Social Media Hub – Day 4: WordPress

February 12, 2010 5 comments

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Source:  DannyBrown.me

This is the fourth part of a seven part mini-series looking at how and why to turn your blog into a social media hub. You’ll be able to find the complete series here.

So far we’ve looked at prepping the networks you’re going to be using for your hub, and what features you might want to consider. By now, you should have a pretty strong idea on what your hub is going to look like, so all we need to do now is find a home for it.

For that, the best option is setting yourself up with a self-hosted WordPress blog.

While there’s nothing wrong per se with free blogging options like Blogger or WordPress (the .com version; self-hosted WordPress is on the .org domain), they severely limit how much interaction you have with them from a user perspective. Designs are limited as well, and add-ons aren’t supported, and to make a truly effective social media hub on your blog, you need fluidity to design.

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